Farmer’s son and farm vet, George Brownlee is the founder and CEO of Farmvet Systems Ltd where the VetIMPRESS platform is developed. As a progressive farm vet, George took his passion for farm animal health and the future of food from animals and used it to create a secure data management platform that connects fragmented animal data across the industry. VetIMPRESS is committed to strengthening the role of veterinary practitioners in protecting animal health, animal welfare, human health and the sustainability of the world’s resources by creating the records needed to inform decisions for vets and their breeders using standardised, permissioned, secure veterinary data.